WELCOME TO EAST COUNTY SELLER'S COURSE

Here's What You Need to Know About Selling a Home in East County...

Market Updates

Community Video

Downloads

Seller Videos

Seller's Course

Savvy Seller Course Intro

Module 1: Choosing Your Agent

Module 2: Marketing in Today's World

Module 3: Supercharging Traditional Marketing

Module 4: Compensation Commissions

Module 5: Savvy Negotiations

Module 6: The Importance of Communications

Module 7: Savvy Sellers Goals and Priorities

Module 8: Getting Clarity

Module 9: How to Prepare for a Great Sale

Module 10: Do's and Don'ts When Selling Your Home

Exclusive Market Updates


Stay Ahead with Premier Market Insights

Selling your home doesn’t have to be stressful—we’re here to make it smooth and successful. With the right team by your side, we’ll guide you through each step, helping you make informed decisions and secure the best possible terms.

Our premier market updates give you a valuable edge in San Diego's ever-changing real estate market. From real-time pricing trends and new listings to average days on market, you’ll always have the insight you need to move with confidence. Backed by expert analysis and deep local knowledge, we keep you informed, empowered, and ready for what’s next.

MARKET UPDATES

Buyer's Book

Purchasing a home is one of the most exciting—and sometimes overwhelming—journeys you'll ever take. As your trusted real estate guide, my goal is to simplify the process, answer your questions, and help you make confident decisions every step of the way. From understanding financing options to touring homes and negotiating offers, I’m here to make sure you feel informed, empowered, and in control. Whether you’re a first-time buyer or a seasoned homeowner, this book will walk you through everything you need to know to turn the key to your new front door.

DOWNLOAD TO ACCESS:

The Complete Guide to Buyer A Home

Considering Selling?

Selling your home is more than just putting a sign in the yard—it’s a strategic process that, when done right, maximizes your return and minimizes your stress. As your real estate expert, I’ll guide you through preparing your home, pricing it competitively, marketing it with powerful digital tools, and negotiating top-dollar offers. This book is designed to give you insider tips, proven strategies, and a clear roadmap so you can sell smart and move forward with confidence. Let’s get your home sold—and make it a win from start to finish.

DOWNLOAD TO ACCESS:

The Complete Guide to Selling A Home

Preparing for a possible move this summer? Click below to check out our moving checklist to get your whole house ready for the next home

Want to know what is happening throughout East County Now?

Click below for a full live schedule of local events around town!

DOWNLOAD TO ACCESS:

30 Day Plan to Prepare Your Home for Sale

DOWNLOAD TO ACCESS:

The Complete Guide to Selling A Home

WELCOME TO THE VIRTUAL SELLER COURSE FOR

EAST COUNTY


If you are a homeowner either thinking about selling or already made the decision to sell, but still have questions or concerns regarding the process, price or anything else, you are in the right place.


This free seller course will give you the exact step by step blueprint on everything you need and guide you through the selling process, so you can make the best decision on selling your home for top dollar.

You will learn about marketing your home, timelines, pricing, negotiations and so much more.

Take a look around and let us show how we can help you.

Tanya Williams | Realtor

DRE # 01346304

Welcome To The Virtual Seller Seminar Library

Learn the latest and most up to date marketing and sales tactics

to sell your home for top dollar.

The Pre-Market Quiz

"Will your home pass the test before going to market?"

Learn how to sell your home for top dollar right now

You may need to make a few changes before selling

Pre-Market Timelines

"Let's talk about the timelines before listing a home with us."

What you should expect when getting your home ready to

sell

How to maximize the return on your investment

Timing

"How quickly will my home sell? This is a common question we get."

​Learn about the market climate and absorption rates

The market climate will determine how quickly your home will sell

Marketing Your Home

"The importance of marketing your home properly."

Digital marketing exposes your property to the masses

Digital marketing exposes your property to the masses

Pricing your home is not as easy as checking Zillow

Home Valuation

"How do you determine what your house is worth?"

Pricing your home right

Factors to consider are size, condition, location, marketing, and negotiating

Underpricing and overpricing your home will cause you to lose money

Is Zillow Accurate?

"Should I use Zillow as an accurate evaluation of my home’s value?"

Zillow is an algorithm based on public data

Zillow has never seen the inside of your home and it’s a computer

Zillow comes up with the value based upon what your neighbors are selling for

What to Disclose?

To disclose or not to disclose

This is vital to ensure that you are safe during and after the sale

Over-disclosure is better than under-disclosure

Receiving Offers

"How do you know if you should accept the offer you just got?"

What if you don't receive the amount of offers you were hoping for?

What happens if we have more than one offer?

Good Time to Sell?

"Are we heading into a recession and is now a good time to buy and sell?"

If you're fearful of selling due to a recession, you may want to think again

Remember, it's all relative

Negotiations

"How to negotiate like a master to make sure you get the most out of your home?"

How to get top dollar when selling

Walking away with the most amount of money in your pocket

Inspections?!

"Should you get inspections done prior to listing my home?"

The advantages of having inspections done prior to listing

Saves you time and money

Curb Appeal

How to make a good first impression

How to get maximum exposure and top dollar

There are simple tricks that can save you money and maximize the return on your investment at the same time

Should I Take the First Offer?

NO NO NO!

The goal is for your home to be seen by the masses

Then, to get the highest and best price and terms for your home

What Are Contingencies?

"Should you get inspections done prior to listing my home?"

"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."

Contingency Timeframes

"Now we're in contract prior to contingencies being removed. Now we're in business."

The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures

COMMUNITY VIDEOS

MEET THE TEAM

Here's your team that will help you throughout the

entire selling & buying process

Krista Mashore |  Realtor & Broker

DRE # 01346304

Jaynlin Miller | Marketing and Seller Specialist

DRE #02195224

Josh Vitale | Listing Specialist 

DRE #02009638

Heidi Kugl

Buyer’s Specialist

DRE #01329047

Tanya Williams | Realtor
DRE # 01346304

Meet Tanya Williams

Your Trusted San Diego REALTOR

With over two decades of real estate experience and a deep-rooted passion for helping people, Tanya Williams is more than just a Realtor—she's your personal advocate in one of life's most important decisions. Based in San Diego for over 30 years, Tanya knows the Southern California market inside and out.

Since 1997, she’s owned, sold, and managed everything from apartment buildings to single-family homes and duplexes. Her unique background as a successful business owner gives her an entrepreneurial edge and sharp negotiation skills that benefit both buyers and sellers.

Whether you're buying your first home, moving up, or selling to maximize your return, Tanya brings unmatched dedication, transparency, and heart to every transaction. She’s not just in it for the sale—she’s here to build relationships that last.

When you work with Tanya, you get more than real estate expertise—you gain a trusted partner who listens, communicates clearly, and delivers results.

SUPPORT OUR SMALL BUSINESSES

Chelsea Fusion

622 1st St, Brentwood

(925) 392-8868

Top 5 Things To Do In Brentwood

Cap's Oaks Street Bar & Grill

144 Oak St, Brentwood

(925) 634-1025

Taqueria El Tarasco

Top Tacos in Brentwood

335 Oak St, Brentwood

Visit our blogs for more real estate tips, home tips, and local information!


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WHAT PEOPLE ARE SAYING ABOUT THE MASHORE GROUP

"The Mashore Group Is The Way To Go For A Successful Home Sale."

"Our first ever home sale. Krista and her team made the experience so smooth. From our first meeting to the last it was all about us and how they made it an enjoyable experience. They were all unbelievably attentive and responsive to our needs.

Jerry & Liqin A.

"The Strategy, Marketing And Pricing On The House Were Spot On."

"My father in law passed and we needed to sell his house. We met with three different agents and we quickly decided to go with Krista. Krista and her team are very knowledgeable, energetic and at the top of their game. Everything was spot on."

Shaun & Heather B.

"We Followed Her Advice And We Got The House For The Price We Wanted."

"Krista and her team were excellent. We bought a home while on vacation. We relied on her staff to not only view the house but she positioned us so well, that we followed her advice and we got the house for the price we wanted. Thank you!

Michael & Laura N.

Customer Testimonials

2200 Post Oak Blvd, Houston, 77056

5.00

based on 17 reviews

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"My life changed forever"

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